Tagged with online

Community is a China Shop, don’t be the Bull

Headfirst and with nothing more than smash and grab intentions of getting a cheap sale from a community is dangerous. If you don’t want to build your own community and you want to join an existing group, think about how you conduct yourself. Be open, be helpful and be patient to work your way into the environment of a complex community structure.

You wouldn’t gate-crash a party or turn up uninvited with not so much as a bottle of wine; same applies to online pockets of interest and conversation. Bring something of value and work with those around you to become part of the furniture over time.

Community is a delicate thing, I am trying hard not to extend the metaphors any further than I already have done but I think it is important to blend into the background of any community within which you are present. It is often said in sporting terms that the best Referees or Umpires are the ones you don’t have anything to say about at the end of a game. If things are ticking along nicely, it makes your job easier, the community better and this sporting reference accurate.

Adaptability within communities is a deft skill too. Community is not a one-size fits all entity. Whether your community is hosted on your website or an existing, well-established group on LinkedIn, you need to speak the right language at the right time.

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Reaching out…Stats on the growth of Community Manager Appreciation day 2011

Community Manager Appreciation Day, 2011
http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=cmad2011-110125011520-phpapp02&rel=0&stripped_title=community-manager-appreciation-day-2011&userName=conniebensen

This week you will find that bubbling to the top of social media conciousness on blogs, Twitter and other digitised commodities, there are a wealth of resources for and by the ever increasing community of, well, Community Managers. Yesterday saw the second Annual championing of this socialised job role, a role that is fast becoming a mainstay in any company with an online presence.
Want to know what makes a Community Manager tick? GetSatisfaction have drawn up a diagram on the inner-workings of those on the frontline of communications. 
What is a Community Manager to you? The face of the brand, the glue that binds consumer and company, the one that generates momentum in a community or online communities hosted around the web? 
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Blogging about the DDOS Twitter attack

I started my new role within BHP Information Solutions this week and an integral part of this Online Editorial role is to run the hugely exciting Marketing Donut Blog. As another aspect of my job is to run the Twitter account for the Donut, I was very much aware of the Twitter downtime this week and the impact it had on the social media world. I wrote a blog post on the train in to work the next day as part of my reflective daily commute. You can view the blog post here

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B&NES Council to webcast democracy?

++Updated++

B&NES (Bath and North East Somerset) Council have agreed to, ‘Examine the options for the remote access to Council meetings. This will provide the opportunity for people who are unable to attend a meeting to view and contribute to key local issues and decisions.’

The decision was made during the recent Safer and Stronger Communities Overview & Scrutiny Panel meeting and will mean that members of the public can view live meetings from a computer in their own home. The decision comes as part of an extensive ‘Review of Community Empowerment’ which examined means and ways of opening up the workings of Council to improve the flow of information with the public in a more meaningful and democratic manner.

The Communications team will examine the options for remote access. This will involve evaluating the Council website as one means of broadcasting information. A similar facility is well established by Bristol City Council. For the past 18 months webcasts of meetings have been viewed by the public in efforts to open up the workings of Council to a wider audience.

The Bristol City Council website explains that the 2-year pilot, supported by the EU’s e-Participate project, ‘webcasts a range of meetings to improve public access to our democratic processes, and to be more accountable to the citizens of Bristol.’

++Update++

Bristol City Council’s Information & Development Officer, Daniel Kemp, has supplied me with some further information regarding the effective deployment of such technology in Bristol.

“Our webcasting pilot began in 2007 and finishes in September this year. We regularly get an audience of over 150 live viewers for important meetings such as Full Council, and archive viewings of our meetings can range from 200 to over 1,000.”

“Our biggest live audience was 1,143 people who tuned in to see the debate on the Memorial Stadium proposals in April last year. We’ve noticed a reduction in the number of people who turn up to public meetings now the facility is available to view it from home or the office.”

Daniel explains how survey findings have indicated that the introduction of Webcasting has been well received by councillors, officers and the public alike. In their survey, conducted January 2009, 60% of people found it easy to access webcasts online. 76% of respondents agreed that webcasting made the council more open and accountable, and 89% are likely to watch future webcasts of the council.

Daniel Kemp adds: “We are very likely to continue webcasting after the pilot ends, dependent on securing funding for the project.”

The evidence is clear that it has added a much needed modernisation to the system, but as with everything, it is subject to funding. With purse strings ever tightening, is it a Council service that could be one of the first to be cut?

:: Article appeared in ‘The Week in’ newspaper 9th April, 2009.

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